ZMOT.ly (read zee-mot-lee) is all about ensuring impact at the zero-th moment of truth. This is about rapid demand creation and predictable revenue through right interventions and influencing the decision-making process even before the prospect visits your shelf (online or offline).
Unlike the classic traditional model, where an engagement (with prospect) kicks in from the point of first interaction with your team (first moment of truth) and through the customer experience after purchase (Second Moment of Truth), ZMOT helps you actively influence the experience from inception and create a positive demand cycle for the product or service.
By taking advantage of though business insights and advanced technology skill-sets, our consultants will help architect the business impact solution – be it revenue or profit maximization or market expansion or operational efficiency. We will do it by developing solutions in our innovation labs that specialize in solutions in the cloud, mobile, social and analytics.